Why Sales Enablement Works?

Sales Enablement is the strategy, process, practices, and technology that empowers sales to sell more effectively and achieve revenue goals. This means going beyond cold-calling and passively marketing to buyers. At Rutkin Marketing, we help companies figure out what they need to improve the performance and productivity of their sales team.

What are the Most Common Sales Challenges Faced by Businesses?

Getting more qualified leads so the sales teams can do their thing
Not satisfied with the number of qualified opportunities coming from their direct sales
Concerned about running a lean and productive sales team
Worried sales and marketing teams are going different directions

If you are experiencing any of these challenges, now is the time to evaluate the impact.

Truly mind-blowing statistics

on Sales Enablement

Sales reps spend up to 43 hours every month searching for information (Aberdeen)

90% of B2B sellers don’t use sales content because it’s outdated and difficult to customize (Forrester)

95% of buyers choose a solution that provides content throughout the buying process (DemandGen Report)

84% of reps achieve quota at companies using Sales Enablement strategies (Aberdeen)

Businesses have cut sales cycles by 18% when utilizing Sales Enablement tools that track engagement (Aberdeen)

The Value of Sales Enablement

When it comes to increasing revenues, the goal is to free up your sales team, so they spend less time researching, writing emails, and doing repetitive tasks, and more time selling. And the right strategy and tools can go a long way to making a single rep execute like a team of five or 20.

Imagine a strategy and technology solution that aligns your sales and marketing efforts to attract high-quality leads through Inbound Marketing and to nurture those leads through the selling process.
Imagine having a powerful Website and Digital Assets at your fingertips that address different questions and concerns for your prospects and customers (sell sheets, case studies, white papers, product brochures, pitch decks, emails, sales proposals, etc.).
Imagine real-time marketing results on KPI’s built around responsive messaging, engagement and conversion.

At Rutkin Marketing, we help companies close the gap between sales and marketing with proven Sales Enablement programs that get results.

Accelerate Your Sales Performance and Grow Revenue

Waste no more time! Let show you how we can help you maximize content utilization, reduce ramp time, demonstrate ROI and accelerate your sales performance. Get the results you need and deserve by contacting us today.